Kristina McCoobery has been selected as a judge for this year’s Stevie – American Business Awards. As a member of the Live Events Awards Judging Committee, Kristina will be reviewing America’s best live, virtual and hybrid experiences across categories including: Art, Entertainment & Public Brand & Experiences Cause & Green Conferences & Meetings Corporate & Community […]
INVNT is a finalist at the UK-based Campaign Experience Awards and Campaign Asia-Pacific Event Marketing Awards. We’ve been shortlisted for Event Team at the Campaign Experience Awards! This is testament to the calibre of not only our work, but people and close-knit global culture. View all of the nominees here. Our work is also nominated[…]
Top event producers including INVNT CEO, Kristina McCoobery share their biggest tips and takeaways. 1. Don’t try to replicate your in-person event—but also, think beyond the webinar.Channing Muller, principal of DCM Communications, a Chattanooga, Tenn.-based event consulting firm: “A virtual event should be different from a webinar or regular Zoom meeting in more ways than the number[…]
The renowned UK-based event is hosting its first edition for a USA & Canadian-based audience. INVNT Co-Founder, Scott Cullather is among the first speakers confirmed for the first-ever Event Tech Live US & Canada, which is taking place virtually from June 8-9. Click here for the latest event updates. The post Scott Cullather to speak[…]
Reader’s Digest recently featured INVNT and it’s ability to transform brands through experiential marketing. Marketing has been around since the beginning of time. It is the art and science of engaging people to create an emotional connection between a brand or organization and its products or services, ultimately fueling growth and furthering innovation. Today, there[…]
[INVNT GROUP] Chief Creative Officer, Paul Blurton on how events have evolved amid the pandemic. When the global outbreak of COVID-19 became a reality last March, we saw in-person events disappear and the humble “pivot” made its leap from relative obscurity to the word of the season in the event industry. Brands and their agencies[…]
A look at key technology trends from the biggest trade shows and events, including INVNT’s partnership with General Motors at CES 2021. When General Motors rolled out its new electric battery capabilities at CES last month, the car advancement was only part of the story. The presentation, viewed by thousands at the entirely virtual trade show, was[…]
INVNT CEO, Kristina McCoobery caught up with Alan Taylor, host of the Entrepreneur Weekly podcast – which provides listeners with critical information to grow their businesses – earlier this week. Take a listen here to learn about: How embracing bold, unexpected ideas can lead to success Crafting ideas that are on brand, on point and[…]
BizBash takes a deep-dive into the newest tech tools for events, including INVNT’s use of Epic Games’ Unreal Engine for the GM keynote at CES 2021. For its opening keynote address at CES last month, General Motors tapped INVNT to create a memorable experience for the virtual, tech-savvy audience. Using Epic Games’ Unreal Engine, the team built[…]
INVNT CEO, Kristina McCoobery and other industry leaders share their 2021 predictions with TSNN. The coronavirus understandably caught the events industry flat-footed last spring. Who can predict a once-in-a-century disease? But nearly a year into the pandemic, there’s been time to experiment, learn, adapt and develop better strategies going into 2021. Live events are going[…]
